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Business and Glamour at Host
ASSOCIATION&TRADESHOW
By
ctPRESS
Posted on January 2, 2018
Business and glamour: at Host, the latest from the hospitality industry wins over
international operators and trend-setters. Reactions from buyers and exhibitors.
187,602 (+24.3% compared with 2015) professional visitors, of whom39%were from
overseas.
The areas experiencing the fastest growth included: Europe, China, the US, Russian-
speaking countries and the Middle East
2,165 exhibitors from 52 nations: 1,322 Italians (+4.4%) and 843 foreigners (+13.4%).
Over 500 events
Milan, 30th of November 2017 – After five days of intense networking across the latest
trends and businesses, Fiera Milano saw on October 24, 2017 the end of HostMilano, the
world’s leading exhibition for hospitality in its different shapes and forms. The results of
this 40th edition are underlined by the numbers: professional visitors totalled 187,602 (+
24.3% compared to 2015), of which 38.8%were international guests from 177 countries
(72,699, +20.4% compared to 2015). Double-digit increases from non European countries:
the area generating the highest visitor increase is Oceania with +52,8%, followed by Latin
America, +31%; theMiddle East +25,8% and Africa, +11%. As regards the single countries
we must mention the Asia Pacific area with +66% fromAustralia, followed by Japan, +41%
and New Zealand, +19%. From theMiddle East worth mentioning Israel, +38%, and from
Latin America Brazil, +6%. Great success also from the focus countries of this edition:
+38,5% fromCanada, +6,8% from the EUA, and +32% from the USA.
As well as the European countries, China, the USA, the Russian region and the Middle East
ranked among those generating the highest visitor flows. Not to mention substantial
numbers from particularly distant or unusual countries such as Australia, New Zealand,
Cambodia, Polynesia and several African countries like Botswana, Burundi, Eritrea.
More than 20 the new countries present at the show for the first time, such as Christmas
Island, Mariana Islands, Samoa; from the Indian Ocean, visitors from Seychelles, and from
the Himalayan slopes visitors fromNepal, from Sub Saharan Africa visitors fromRwanda,
Zambia and Zimbabwe.
The exhibition floor was mostly made up of purchasing managers and company decision-
makers, also from far away markets, notably including over 1,500 hosted buyers with
specifically chosen profiles from all over the world, some of whom had been identified also
thanks to close collaboration with the ITA-ICE Agenzia.
“Host is a success story – comments Fabrizio Curci, CEO and Director General of Fiera
Milano Spa –; with a rise of 24.3% in the number of professional visitors, Host confirms its
status as a true point of reference in the hospitality industry, the place where its different
sectors meet to mould the trends of tomorrow and to do business and networking. In
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ASSOCIATION & TRADE SHOW
HostMilano 2017: Coffee Goes Global
at Sic, Becoming One with Gelato &
Pastry
By
ctPRESS
Posted on November 1, 2017
HostMilano 2017: coffee goes global at Sic,
becoming one with Gelato & Pastry.
5% of the 2,165 companies from 52 countries participa ing in Hostmilano 2017 are in
the Coffee & Tea – Bar Coffee Machines – Vending, Gelato & Pastry area.
The Experience Gallery is an exciting new attraction at the 40th edition of HostMilano: an
experiential pathway that puts two adjoining and complementary sectors into contact,
Coffee and Gelato/Pastry.
Competitions, show cooking demonstrations and international workshops will take place
during the vent.
Milan, 20 October 2017
– Never as united, never as similar. From coffee in all its forms and
preparations to the worlds of gelato and pastry, with their many creations destined for an
increasingly large public. And then the universe of coffee machines and bar, where
technological innovations go hand-in-hand with design and cutting edge customised
solutions.
At
HostMilano 2017, which pens its gates today ntil October 24,
despit the crisis, the
hospitality indust y is presenting a clean bill of health. In fact the number of exhibitors in
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